Blog and Resources

A blog of my experiences, case studies and advice for small business owners.

Three ways to Prepare Your Business for the Holiday Season: Community, Social and Branding

The holiday season always sneaks up on me and this year is no exception. I spend most of November thinking that it’s still September and after nearly 4 years of business, I keep hoping that I’ve learn my lesson but every year I put off my Holiday to-do list until December… So if you’re like me and have left your holiday planning to the last minute (yet again!), here are three ways to prepare your business for the holiday season.

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Branding, Packaging Design Amy Watt Branding, Packaging Design Amy Watt

How to Create the Perfect Unboxing Experience

It’s important to remember that it’s often the first time a customer gets to see your branding outside of the internet. So the moment when a customer unboxes your product is so crucial. In this blog post, I cover why packaging is important, how to create a connection and communicate your brand through packaging. Then finally, budget friendly tips to for your packaging design…

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