Blog and Resources

A blog of my experiences, case studies and advice for small business owners.

Four reasons why AI isn't going to replace Branding Designers

What are my thoughts on AI and design? There's been lots of buzz recently about new AI image generators, using ChatGPT for written content and platforms like Squarespace letting you use AI for website content. For me, AI is good fun. I'm really impressed with the designers who use it as a cool tool for creating illustrations and imagery. but can designers utilise AI in another way? and how should I be using AI as a designer?

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About Amy, Design Process Amy Watt About Amy, Design Process Amy Watt

My 2022 Round-up: A year of icons, Pinterest and collaboration

2022 was a great year for so many reasons. I worked with amazing clients on a range of lovely and rewarding projects. I worked with a wonderful design coach that really helped perfect my process. I was able to plant 64 trees on behalf of my clients. So, to celebrate such a lovely year, I wanted to pull together a blog post of highlights, things I’ve learnt and things I want to continue to do as we move into 2023.

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Happy Birthday to Begin Studio! - 12 Lessons from my First Year of Business

In part, this post will help me process this milestone and give me something to look back to on my next birthday - but I also hope that I can help you with your own businesses or help anyone that is looking to go Freelance. So, before I jump into my top lessons that I’ve learnt this year, I just wanted to say a quick thank you to every client who has trusted me with their business and continue to recommend me to their peers. I see you and I am so appreciative!

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