Blog and Resources
A blog of my experiences, case studies and advice for small business owners.
Four reasons why AI isn't going to replace Branding Designers
What are my thoughts on AI and design? There's been lots of buzz recently about new AI image generators, using ChatGPT for written content and platforms like Squarespace letting you use AI for website content. For me, AI is good fun. I'm really impressed with the designers who use it as a cool tool for creating illustrations and imagery. but can designers utilise AI in another way? and how should I be using AI as a designer?
Take what you need: 12 Quick Design Adjustments to improve your brand
When I work with clients, there’s always an element of problem solving. We take your brand values, where you want to be and how you want to communicate your business and create a strategy that hits all those notes (and that you love!). In this blog post, I’m sharing all my secrets on how to make your brand more fun, how to make your logos more high end and premium, and lastly how to make sure your brand is as clear as it can possibly be!
Artworking 101 and My Process Checklist
So what is artworking? Artworking is a hugely important part of the design process. When you artwork you take your design and perfect and finalise the design, outline to ensure that the design cannot be changed by accident and you take extra steps to ensure that designers who take a look at your work in the future can understand it…